ATLEN SKIN
TYPE
Brand Identity, Packaging, Web & Social
ROLE
Lead Designer
PROJECT
Rooted in the belief that skincare is more than routine—it’s ritual— Atlen is a clean, high-end skincare line designed for intentional self-care. I developed the full brand identity, weaving together luxurious minimalism with organic textures to create a visual language that feels both elevated and accessible.
From logo design and color palette to packaging, web, and social assets, every touchpoint was crafted to reflect the brand’s holistic approach. The result is a warm yet refined aesthetic, inviting Millennials and Gen Z consumers to slow down and embrace beauty as ceremony.
DELIVERABLES
Brand strategy, identity design, packaging design, website homepage, and social media assets
