PROJECT

Drama Club provides year-round theater programming to incarcerated youth in the NYC metropolitan area. In partnership with Martha, I revitalized Drama Club’s brand while staying true to its roots. By introducing vibrant colors, simplifying the logo, and incorporating playful elements, I crafted a versatile and engaging visual identity. My work culminated in a refreshed brand identity, print materials, and a newly designed website that collectively brought a renewed energy and excitement to Drama Club.